Pre-seed · London & Dubai

A check-engine light for human capacity.

HOLD learns your baseline from the phone you already carry, and shows the warning light early: when your capacity starts to drop, while there is still time to act.

Passive  ·  No wearable

Pre-registered validation

01What HOLD measures

Wearables measure the body, heart, sleep and strain. HOLD measures whether you are still functioning: whether your ability to show up for your life is changing over weeks, against your own baseline, not a population.

Four behavioural domains
Momentum Rhythm Restoration Orbit

A measure of function, not a diagnosis. We test it properly and show the results before we make any claims.

02Team
Tatiana Serykh
Founder & CEO

Twenty years turning complex industrial systems into software that predicts failure, from oil, gas and heavy industry to modular construction. Now applying the same systems thinking to human capacity: seeing overload before the breakdown is visible.

ex-Accenture · Mighty Buildings (Y Combinator) · UK Global Talent
LinkedIn ↗
Ian Chudin
Co-founder & CTO

PhD applied mathematician. Fifteen-plus years building AI and predictive models for complex industrial systems, turning noisy real-world signals into decisions you can act on.

AI & applied mathematics
LinkedIn ↗
Request demo Open to practitioners, pilots and partners · validation underway in 2026.